Services
We are the Engagement Architecture consulting firm that helps mission driven organizations gain value from their technology and data by keeping them focused on their most important stakeholders.
Strategy & Planning
Your organization spends heavily on technical systems for engaging supporters. But are you getting the most from these critical investments?
Objective thought partnership helping to operationalize your strategy through planning, and roadmapping that creates cross functional understanding, risk management, accelerated progress, and increased impact and return on your investments
Systems selection
Assessments and audits
Audience definition and segmentation
Campaign planning
Business process design
Data & Insights
Do you feel like your organization has never had more data—but that actionable insights from this data aren’t yet making your job easier, or your team’s performance more effective?
Actionable insight and accountability through operational assessments and data analysis that provides clarity on your progress and focus on what needs to change for you to be successful.
Google Analytics Migration Services
Whether you are just beginning to consider the future of your analytics, or you already have a GA4 strategy in place and need hands-on implementation, we offer a range of services to help you through this year of critical change in web analytics.
Mapping, engineering, and integration
Taxonomy and data dictionary definition
Google analytics migration services
Report design
Data visualization
Data governance
Platform Management
Experts focused on evolving how you work unlocking your team and technology through our internal change management work to achieve transformative wins
If you are feeling anxious or unsure about technology choices, we can provide the expertise or capacity to dig into technical choices and transform them into clear pro/con business decisions. You can rely on us to act as your technical advocates and help you navigate complex technology investments.
System evaluation and selection
Requirements definition
Capacity planning
Product management & lifecycle planning
Technical advocacy with and oversight of vendors
Change Management
Anyone who’s led a major change initiative knows that getting the software & technology setup is only half the battle. Learning to use your new capabilities, onboarding staff, and changing processes are all needed to realize value.
Experts focused on evolving how you work unlocking your team and technology through our internal change management work to achieve transformative wins
Platform roll out and process adoption
Onboarding, training, and documentation
Communications
Coaching
Process Evaluation
Want to try us out?
Our workshops offer a quick and inexpensive way to experience why ParsonsTKO is different.
Outreach Technology Roadmapping Workshop
Improve business performance with a practical plan for optimizing and integrating your outreach systems
Technical Analytics Audit
Get relevant, reliable, actionable data to inform your outreach strategy and tactics
AI Engagement Workshop
Together, let’s navigate your team through a future where AI empowers your organization’s mission
Explore PTKO
5-Minute Analytics Health Checkup
“ParsonsTKO has been an invaluable partner in building the Folger Shakespeare Library’s new digital asset platform. The team’s technical knowledge, hard work, and creativity turn promising possibilities into powerful realities.”
ParsonsTKO has developed a powerful and practical approach for leading you through the creation of an Engagement Architecture. It starts with understanding what you want to communicate to which audiences, and it ends with the tools, systems, processes, and staff who help deliver and consistently maintain that communication.
Have a project in mind?
We’d love to hear about it and help you find the way forward.