Collaboration & Transparency

Work together, honestly.

We collaboratively, but critically examine each idea and strategy, ensure that we are working together and that we end up with a common and well-understood answer to the “why” of the engagement we are working on.  We strive to build strong relationships that can foster the necessary open and candid dialogue and feedback required to make an impact in the world.

The ParsonsTKO Approach

We believe that working together, iteratively and transparently, creates the best outcomes.  We create multidisciplinary teams that can learn from each other’s specialties and expertise.  Our agile project philosophy stresses managing risk, mid-project feedback, and allows both our clients and PTKO to contribute to great solutions.  We encourage and value feedback, data, and measured results to inform our work and direct improvements and changes.

Client success is our measure of client satisfaction. We have found this takes many forms, from personal and professional growth of client staff through skills transfer or mentorship, to departmental process reform and effective utilization of new systems or tools, to organizational success with achieving mission impact moments.  Often it is the case that our client’s know what they need to do to be successful, they just need help getting unblocked, managing the disruption of change, or planning out the smaller, technically intricate steps needed to move from planning to implementation.

We’ve built our company on the premise that deep collaboration both within our organization and between our organization and our clients’ delivers the best outcomes.   We believe this is critical to success, as trust and safety are the keys to creating fertile ground for expressing new ideas and setting entrenched views free.

Case Study

Featured Case Studies

Case Study

The Folger Shakespeare Library Engagement Analysis Platform

With the shift into the digital world, organizations must find ways to measure and evaluate their success in connecting, inspiring, and engaging their audience, and ensure digital resources are deployed effectively. Here's how we helped the Folger Shakespeare Library assess their engagement strategies.
Close up of periodic table with science equipment
Case Study

The American Chemistry Council: A site redesign to elevate the voices of members

The American Chemistry Council (ACC) is one of the oldest and largest trade associations in the U.S, representing more than 190 member companies engaged in the business of chemistry. Its work touches every facet of the $530 billion chemical industry, and includes policy advocacy, scientific research, and industry leadership on standards for safety and sustainability.
Case Study

The Advancement Project: Turning One-time Supporters into Long-term Allies for Justice

The Advancement Project is a civil rights organization that supports national and local grassroots organizing movements for racial justice. After George Floyd’s murder in May 2020, people across the world flooded organizations working on racial justice – including the Advancement Project – with first-time donations. This created fresh momentum for the nonprofit and its mission.
Case Study

The Brookings Institution: Website Redesign Roadmap

A head start for digital advancement The challenge Brookings is a large and diverse organization that is constantly evolving: bringing on new experts, conducting cutting edge research & analysis, and adopting new ways to communicate with their audiences. The time had come to revamp their existing website to support recent innovations. For an organization like
Case Study

NRECA: An Analytics Framework to Drive Stakeholder Engagement

NRECA (the National Rural Electric Cooperative Association) is a trade organization that represents the interests of over 900 not-for-profit electric cooperatives. Its leaders knew they needed to strengthen NRECA’s data and analytics to drive more strategic decision-making—particularly in terms of how they deploy digital communications to engage members and policy makers. Parsons TKO partnered with
Decorative photo
Case Study

Urban Land Institute: Marketing Automation Development

ORGANIZATION PROFILE The Urban Land Institute (ULI) is the oldest and largest network of cross-disciplinary real estate and land use experts in the world. Its North American membership base consists of nearly 40,000 experts, including developers, attorneys, architects, planners and investors. In order to recruit new members and improve retention among current members, ULI sought
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