Are you prepared for ten years of impact?
Lay the foundations for successful long term outreach and engagement for your organization
The operating system for your outreach
Engagement Architecture
Every organization has a strategy for outreach, but does your organization have the outreach operating system it needs to execute that strategy effectively? Agencies that can help you design audience personas or configure your CRM are a dime a dozen, but it is difficult to find an agency that can help change the way your business generates success. Engagement Architecture is our proprietary operating system for businesses that weaves together your staff’s expertise and capacity, your outreach technology, and our data-driven processes into an effective outreach engine that removes both internal and external barriers to success.
We want to help organizations like yours become more effective, data-informed, and able to sustain high-quality audience engagement. Our expertise is delivered within the framework of a practical roadmap that allows for additive improvement. Let us show you how by starting with an Engagement Architecture Diagnostic that provides a clear and useful assessment of your existing Engagement Platform’s maturity.
Audience Engagement
Audiences engage with your entire organization, not just your monthly newsletter. Design a motivating and powerful experience across all touchpoints.
Technology & Process
Your content, knowledge about your audience, and best practices should be used everywhere they can. Let’s break through some barriers.
Data & Behavior
The definition of failure is doing the same thing over and over again and expecting different results. Get successful and use your data and audience insights to change how you interact and engage with them.
From the ParsonsTKO Blog
ParsonsTKO Launches 1-Minute Consult Video Series
Wouldn’t it be great if, when we asked a quick question, we got a quick answer? Our new video series, 1-Minute Consult, does just that. In each 1-Minute Consult, an engagement architect from ParsonsTKO will answer one business question that’s commonly asked by our mission-driven clients. We’ve designed these videos to fit seamlessly into your
Let’s Discuss… Transformation
How do we focus when surrounded by change? We all feel it. Thanks in part to technology, the world is changing fast, particularly the business world. Every conversation about work seems to include the word “Transformation”, or terms borrowed from the tech field. All this talk of being a “disruptor” or “being agile” can be
Transformational change is a marathon, not a sprint
There are so many amazing benefits to endurance sports like marathon running. Some of them are obvious to an outsider: Improved physical health. More mental resilience. Guilt-free eating of pasta and pizza! Not to mention that amazing feeling of accomplishment that comes from doing something incredibly difficult (and that many others think is crazy). This
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